Since his creation in 1939, Batman has become one of the most popular characters in fiction. From his humble roots in comic books, he grew to become a serial hero, a frequent guest star on the Superman radio show, and then the star of his own explosively successful TV series, spawning a nationwide epidemic of Batmania.

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After Batman became a movie star, his thrilling exploits were no longer kid stuff—he was now a multinational conglomerate's biggest corporate asset. Billion Dollar Batman reveals the stories behind the story of one of the most lucrative and profitable media creations in history, with revealing behind-the-scenes insights into Batman serials, TV shows and films. 

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            Paperback       978-0615306414

            Ebook              B006ONVW7M (Amazon ASIN)

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